Alum ensures social responsibility plays a part in everything she does — from her business to her role on the Alumni Advisory Council

August 12, 2020

When Kassie Burkholder (Bachelor of Arts, '14) joined MacEwan University's Alumni Advisory Council, she wanted to ensure social responsibility, which has a major part in how she runs her business, would play a major part in her council role too.

"Social responsibility is at the heart of everything I do," says Kassie. "I consider my customers, environment and the world around me in every decision I make. As a business owner, I believe it is my duty to take steps that ensure positive social and environmental outcomes are associated with the way my business operates. Choosing to run my business this way allows me to leave a lasting impact that will be felt for generations to come."

In addition to her work as the co-founder and principal of a digital marketing and design business, Kassie is an active volunteer within her community and a strong advocate for equitable participation of women in politics and government.

Here, she talks about her passion for community engagement, what makes a great cup of coffee and what she hopes to achieve as a member of the Alumni Advisory Council.

Q:Why are you so passionate about community engagement and entrepreneurship?

There is nothing that I love more than feeling part of and helping grow the communities I care about. Communities are the heart and soul of our city and our lives. Communities allow us to support one another, interact, share experiences and challenge us to be better. Having a connection with others is what this life is all about. This is what inspires me daily to build and grow my business. My business is part of my local community and provides a natural gathering place for people and ideas.

Q:What were you initially planning to do with your degree and how did you get from there to where you are now?

My initial plan, following the completion of my political science degree, was to go to law school. That did not happen. After university, I followed opportunities and tried to stay flexible with where I would end up. Because of this, I have had the pleasure of working in a variety of sectors before deciding to open my own business.

Q:“Everyone who went to MacEwan at the same time as me would remember ____,” or what is the thing/food/item that you associate with your time at MacEwan?

Everyone who went to MacEwan will remember how to get from one side of City Centre Campus to the other without going outside, especially during the cold winter months. 

Q:What's your most vivid MacEwan memory?

My most vivid MacEwan memory is all the lasting friendships I have made. Some of my best friends to date were made during my time at MacEwan.

Q:What was it about your student experience that inspired you to join the Alumni Advisory Council? What do you hope to accomplish?

As a MacEwan alum, I often felt disconnected from my alma mater and the goings-on at the university. I assumed other alumni felt the same way. That's why, as a member of the Alumni Advisory Council, I hope to strengthen the relationship between MacEwan and its alumni and influence the strategic direction of the university, maintaining and growing its positive reputation and therefore increasing the value of our alumni's credentials. 



New Alumni Advisory Council represents MacEwan University's 75,000 graduates

Alumni have gone on to become passionate community members, industry leaders and game changers.

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