DEPARTMENT of DESIGN
DIGITAL EXPERIENCE DESIGN
Design digital products such as websites, apps, wearables, AR/VR and games. Learn how people interact with digital products, research real-world problems and create digital solutions that are useful, usable and desirable.
If you love using digital products and want to create the next killer app, a career in digital experience design is for you. Train for one of the many careers within DXD: user experience designer (UXD), interaction designer (IX), user interface designer (UID), web designer, product manager, information architect (IA), service designer (SD) or customer experience designer (CX).
In practice-based, hands-on courses, you learn to identify and understand client problems and user needs and translate these into wireframes, prototypes and visual interfaces. You learn and apply new processes and techniques to create digital products using the latest industry tools and practices to meet the emerging needs of a rapidly changing technological environment.
What will you learn?
Why study digital experience design?
There is a considerable need for more digital experience designers (also known as user experience designers) to work with computer scientists and engineers to create more user-friendly digital products. There has been a significant gap in the Alberta digital industry for more than 15 years as our world becomes increasingly mediated by digital experiences.
Do I need to know how to draw?
Students don't need to know how to draw or to have a background in fine art to do Digital Experience Design. DXD is a highly multidisciplinary field; digital experience designers have diverse skill sets and come from various disciplines such as design, business, social science, computer science and communication.
Four ways to take digital experience design
As a pathway or major in the Bachelor of Design
In the Bachelor of Design, you take a deep dive into the field of DXD, learn how to strategically make design decisions and develop strong graphic design skills:
As a post-diploma certificate
Build on your current degree or diploma with the one-year post-diploma certificate in digital experience design.
As a minor
We offer digital experience design minors for students enrolled in a variety of degree programs to meet the need for design thinking across industries.